DEVO has a released a new interactive video for “What We Do”. There are some marketing lessonsto be learned by watching DEVO work social media. Jump over to Mashable to check the video out. Instructions from their web site: “SPUDS: The wait is over! Here's DEVO's new "What We Do" video! View it repeatedly, explore…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
Heather Fenoughty is a British composer and sound designer for film, television, theatre, and multimedia. She’s also a violinist. Heather just wrote a great post offering marketing ideas for composer over on Scorecast’s site. I recommend you swing by their site and read the post. Links: http://www.scorecastonline.com/ http://www.heather-fenoughty.com/ Heather’s Blog http://twitter.com/hethfen Mark Mosher Electronic Musician,…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
I’ve been working away on new album and a new live show. In preparation for all this I’ve also been hard at work re-designing the entire web experience for my artist web site MarkMosherMusic.com. I redesigned the site from the ground up to introduce new branding, create a more fan-centric experience, and also reduce the…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
I just started publishing pictures into a photo album off of one of my hosted accounts. There are some fun pics of me with gear and wearing swag in different locations. I’ve posted some of these shots on various social media sites in the past and some shots are exclusive to this album. Obviously, there…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
http://revision3.com/player-v2997 If you are interested in “branding” or “promotion” of your music, this “Digg Dialogg” video interview of Nine Inch Nail’s Trent Reznor is must see. In the video, Reznor candidly discusses everything from business models used by NIN to pactical tips for up-and-coming artists. He also talks about the new NIN iPhone App. Via…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
I’ve begun releasing .mp3 singles for my new album REBOOT. Prior to releasing the songs, I spent a fair amount of time researching the the best way to tag my MP3s. I wanted to add information to the .MP3s so that I could "bind" songs together into a virtual album via the tags, make my…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
I’ve added another new category to the blog, "Marketing Your Music Online". I’ll kick off the first post in this category with a discussion of Flash technology to server audio from a web site. Flash is such a fantastic tool for presenting audio and video on the web. Why? Well because the flash plug-in is…
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
I came across this very funny marketing ad campaign by Moog Music. Moogerfoogers are a line of audio effects processors. Click the image to the left to see a larger version of this campaign.
Modulate This! – Synth Tech & Technique Artilcles by Mark Mosher
Hi, this is Mark Mosher. Welcome to my blog. I’m a synthesist, Composer, Producer, and Visualist living in Boulder CO. I’m also the founder of the Rocky Mountain Synth Meet andSynth Patrol.
I’ve been blogging wince 2005 and this blog is a mix of posts on artistic news as well as synth tech & technique posts under the category Modulate This!
Checkout my newest project and latest single. Fun adventures in Sample Flipping and beat-driven Musique Concrète.
If you are enjoying my music and videos, or have found my blog posts and events to be time-saving, helpful, and inspiring consider offering artist by buying my music or making a donation.